Joe Cheng

Head of Marketing and GTM

MIH Consortium

Joe is a seasoned product and marketing executive with over 15 years of combined experience in the high-tech and automotive industries. Currently, Joe holds the position of Head of Marketing and GTM at MIH, a Foxconn initiative that is building an open electric vehicle (EV) platform with a global membership base of over 2,700 members.

In Joe’s previous roles, he held key positions at Mozilla as the Head of Product for Mozilla Asia and at HTC, where he played key roles in developing innovative products such as Firefox OS for Smartphones and Smart TVs, Firefox Android browser apps, and the first Android smartphone in partnership with Google.

Joe has a proven track record of creating and building products and organizations from early stages, and he is passionate about empowering people and customers through product innovation and business creation. With a diverse background, having lived in Taiwan, Japan, Canada, and the US, Joe appreciates the value of different cultures and perspectives.

Joe holds a Master of Science degree in Electrical Engineering from the University of Southern California and currently resides in Taipei, Taiwan.